Azis, Abdul, Mohamad Yasin, and Olga Cindi Rahayu. 2025. “PENGARUH CELEBRITY ENDORSEMENT DAN ELECTRONIC WORD OF MOUTH TERHADAP KEPUTUSAN PEMBELIAN CHICKENBIM DI KOTA PALU”. Jurnal Ekonomi Trend 13 (2), 53-58. https://doi.org/10.31970/trend.v13i2.630.